Our Miele Diamond Dealer Press Release

We issued a press release about our new Miele Diamond Dealer status (yes, we’re very excited). A copy of it is below for posterity.

German Manufacturer Awards Local Family-Owned Small Business

Family-owned small business in DC Metro area awarded Miele Diamond Dealer status. New expanded and exclusive vacuum and cleaning product inventory available to area residents and online shoppers.

Fairfax, VA, March 13, 2007 — The innovative German appliance manufacturer, Miele, maintains high standards for all of its authorized dealers; Diamond Dealer status is the highest level of achievement possible and provides unrivaled opportunities. Vacuums Unlimited is now a Miele Diamond Dealer, the leading Diamond Dealer in Northern Virginia, and is excited to pass the new benefits on to its customers. Diamond dealers are chosen based on a proven track record of knowledgeable salespeople and outstanding customer service over many years. Diamond dealers are rewarded with specialized trainings, incentives and an exclusive expanded inventory that only they can offer their customers. Customers interested in vacuums, air cleaners, and floor care products will find the full selection and most helpful salespeople at a Miele Diamond Dealer, like Vacuums Unlimited.

For additional information about Vacuums Unlimited and its new Miele Diamond Dealer status, visit http://www.govacuum.com. Free, no-pressure demonstrations and advice are available at any of Vacuums Unlimited’s four retail locations. No appointment is necessary.

About Vacuums Unlimited – Vacuums Unlimited is a family-owned small business that has been serving Northern Virginia’s cleaning needs for more than 30 years. They have retail locations in Fairfax, Vienna, Herndon and Sterling; all four locations are Authorized Miele Diamond Dealers. Vacuums Unlimited also operates a thriving store online at http://www.govacuum.com. GoVacuum.com has been in existence since 1996, and ships everything from hard-to-find replacement parts to popular vacuums all over the United States (and to military bases around the world). Customers love the site’s ease of use, huge inventory, and unbeatable prices. GoVacuum, like Vacuums Unlimited, has an impressive record of friendly customer service and great frequent-buyer-discounts.

In addition to the full range of Miele cleaning products, Vacuums Unlimited and GoVacuum also sell vacuum cleaners, air cleaners, bags, belts, filters, parts and accessories for Dyson, Riccar, SEBO, Kirby, Electrolux, Hoover, Eureka, Powr-Flite, IQAir, Blueair, Roomba, AirFree, Bissell, Bosch, Dirt Devil, Earlex, Karcher, Koblenz, Ladybug, Love-Less Ash Fireplace Vacs, Lindhaus, Oreck, Royal, Rainbow, Sanitaire and more.

Unlike “Big Box” or department stores, Vacuums Unlimited has genuinely knowledgeable salespeople that specialize in nothing but vacuums and air cleaners. They are able to offer real advice, frank comparisons and tailored recommendations for even the most obscure needs.

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The VDTA Convention; plus Dyson unveils new vacuum model (Dyson Stowaway)

This past week, a couple of us GoVacuum-ers were in Sin City for the VDTA (Vacuum Dealers Trade Association) Convention. We got to talk to a whole slew of manufacturers, see new products, and swap ideas with other vacuum dealers around the country.

VDTA Convention in Las Vegas, February 2007

Dyson unveiled their newest offering with much hype and good marketing buzz. In the end, it looks like it’s the discontinued DC04PL Canister re-worked to have an electric powerhead (so it will be effective on carpet) and a new name (the Dyson Stowaway). I’m sure it will appeal to those who have always wanted a Dyson, but don’t have a large home with lots of space to waste. It also looks shinier. The people who demonstrated it for me were very helpful and knowledgeable, and the new powerhead seemed very easy to maneuver — it mimicked the turns of my wrist, like the Miele powerheads. It’s not available for sale yet, obviously, but I’ll update here when it is.

New Dyson Stowaway, VDTA Convention, Las Vegas, February 2007

Below is a photo of my favorite poster from the convention (yes, I’m obsessed) :

Law & Odor, VDTA Convention, Las Vegas, February 2007

You can see all our photos from the convention at Flickr, including some action shots of the Dyson Stowaway. I have some videos linked below. All in all, I have to say, vacuum salesmen/women are more interesting than people give them credit for. Of course, I’m probably biased.

All VDTA photos